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Are Your Emails Underperforming? Do Resends Work?

Have you ever hit the send button for your email campaign expecting to break your open rate records, only to then see that your email has drastically under performed? If you’re anything like me, after...

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Why Email Should be a Major Part of Your Marketing Strategy

Email isn’t exactly the sexiest topic for marketers, it’s been around too long and doesn’t cost enough for that! Yet that shouldn’t stop you from considering it as a major focus within your marketing...

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